ILLY- logo

This logo created for ILLY coffee , by Matteo Thun, founder of the Memphis Design Group. Even though the ILLY is not popular in Vietnam at the moment but it is becoming leader in quality of coffee as well as the service and design.

ILLY has the expression of not only coffee but also place for art and culture together. It brings you to the taste of passionate expresso, "exquisite painting and inspired pice of music or writing". Sounds fantastics.

About the logo, white and red, clean and sexy, quite but exciting, simple but chic. This gives the extremely over exciting by their conflict of colors and their meanings and impress to viewers a lot. The written looks simple, easy to have in mind.

To have more info about Illy, visit :
http://www.illy.com/illy2006/USA/
In Vietnam , Illy has a main location in Ngo Duc Ke treet, ad this restaurant still not have their website. Are you interested in ? ??